South Australia is the only state in Australia in which Coca-Cola is not the top-selling soft drink. 'What could outsell the mighty Coke?', I hear you ask. What has managed to penetrate the public's consciousness more than the world dominating corporation, one of the most recognisable brands in the world? Another Cola? A power drink? The elixir of life?
No. It's cold coffee.
Farmer's Union Iced Coffee, to be precise.
Available in light, regular, Mocha and Extra Strong, South Australians sup on this like no other drink. Everyone has it. Workmen, Doctors, housewives, business execs, it's all pervading. Goodness knows why. Hot coffee in whatever form you like it - Flat white, Soy Latte, Long Macchiato etc. - is widely available everywhere you go, the espresso machine having been as much the norm as in Italy here for ages.
I've tried one, at the insistance of my colleagues and in the interest of soaking in the culture. The verdict? It's alright. Just a bit, erm, well, cold. Personally I'm not into milky drinks, so I'm not the best qualified to comment.
So instead, I just enjoy the fact that the world isn't completely homogonised by the big brands, and order a cappucino.
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